Running a business requires more than a great idea. You need clarity about what you are building, the right people to build it, a strategy for turning attention into sales, and the financial discipline to make the business sustainable.
Running a business requires more than a great idea. You need clarity about what you are building, the right people to build it, a strategy for turning attention into sales, and the financial discipline to make the business sustainable.
The FSJ SME Growth Programme brings four experienced professionals together to tackle these critical areas in one intensive, practical programme.
Build the foundation
Facilitated by Folake Steaze Johnson
Focus
Participants leave with a clearer understanding of what they are building, who they are building it for and how they should communicate it.
You cannot effectively market a business you have not clearly defined.
Facilitated by Florence Awosika
Focus
Participants develop a more structured approach to people, leadership and performance.
Your business cannot consistently outperform the people and systems responsible for delivering it.
Build the commercial engine
Facilitated by Abimbola Ogundiran
Focus
Participants leave with a practical framework for turning visibility into leads, leads into conversations, conversations into customers and customers into repeat business.
Visibility is not the goal. Conversion is.
Facilitated by Funmi Agboola
Focus
Participants develop greater confidence in reading, managing and making decisions around their business numbers.
Revenue tells you what came in. Financial discipline tells you whether your business can survive and grow.
Session times, breaks and venue details are confirmed with registered participants ahead of the programme.
Four practitioners, each teaching the discipline they work in.
Founder & Lead Principal, The FSJ Company
Business Clarity & Brand Positioning
Marketing strategist, facilitator and business transformation consultant. Folake founded FSJ to make growth deliberate rather than accidental, and leads the company across marketing, experiences and training.
Head of HR, Palton Morgan Holdings
People & Performance
Senior Digital Marketing Consultant
Digital Sales Strategy
Audit & Finance Expert, Nigeria and UK
Finance for Business Growth
Fee confirmed on enquiry
Programme fee is confirmed on enquiry. Places are limited and allocated in order of registration.
Every participant leaves with The FSJ SME Marketing Starter Pack.
Places are limited so each facilitator can work with the room properly. Complete the form and we will confirm your place along with payment and venue details.
17–18 October 2026 — 2-Day Intensive SME Programme